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Delivering the best possible design solution is at the core of inkable's process. Following Double Dimond model, inkable divides every project into Discover, Define, Develop and Deliver phases clarifying workflow cycles and setting milestones.
The first step of any project starts with us meeting and discussing the scope of the project. Inkable gathers details about the assignment as well as acquires information about your business and its needs. At this stage, the creative brief is created, which contains the background of the project and its requirements.
Report and Presentation
Inkable uses various research methods to allow for a broad range of ideas and influences. From the web data analysis, personas, card sorting, and user journeys, to wireframes and low fidelity prototypes. These are some of the steps taken this stage to assure the quality of a product. Inkable often relies on quantitive research looking at the Google Analytics data or other data sources if available as well as work in collaboration with other experts gathering insights from relevant fields.
User Journey Maps
Minimum Viable Product (MVP)
Rapport and presentation
Defining the final design solutions in the form of storyboards, sitemaps, wireframes, high fidelity designs and interactive high fidelity prototypes as well as testing them defines the next milestone in the process. At this stage, inkable uses modern tools like Sketch, InVision, Flinto, Framer X as well as workflows allowing to quickly translate concepts into prototypes and helping to develop the final product.
Production and delivery
Having a clear idea, guides and prototypes improve the quality and speed of the production stage, when the focus shifts to crafting and polishing the final designs. Inkable is often also responsible for the production of graphics assets, motion graphics and web development, delivering full digital products to businesses and agencies.
Inkable has also experience working in Agile design/development environment, collaborating with cross-functional teams remotely and agency-based.